In this episode of Dealer Tech Talk, Simon Verona sits down with Perry Farrell, Head of AI and Knowledge at DMS Navigator, to explore how AI is revolutionising dealership operations.
From handling 40% of help desk tickets to delivering instant, accurate responses 24/7, AI is proving to be a tireless teammate — enhancing human staff rather than replacing them.
Learn how Johnny5 and other AI tools are helping dealerships improve efficiency, customer service, and overall profitability.
What you’ll discover in this episode:
How AI agents like Johnny5 handle repetitive tasks and improve first-time responses.
The importance of knowledge management for effective AI.
AI in help desk operations and internal support.
Upcoming AI innovations, including voice assistants for instant customer interaction.
Advice for newcomers to technology and AI roles.
Our audience includes:
Independent / Franchised car & motorhome dealers
Dealer group managers
Industry professionals looking to learn about dealership technology
Dealer Tech Talk explores how technology is transforming car and motorhome dealerships. Each episode breaks down tools, systems, and strategies that help dealerships become more efficient, profitable, and customer-focused.
